AllenDay are a specialist healthcare recruiter based in Bedfordshire, the sister company of the well-established MoreStaff, providing nursing and care home staff plus non-medical and non-clinical roles. They were formed in 2014 to provide a tailored service to the NHS after successfully bidding for an NHS contract.
AllenDay were a new brand to the healthcare market and needed to build up credibility within the marketplace. They employed Rachel Allen Marketing to deliver a new corporate website to allow them to generate interest in roles from candidates, efficiently process candidate applications and to support them in attracting new care home and nursing clients. In addition, they wanted to promote the wealth of recruitment and health care experience they had by launching a blog and a new social media strategy.
Successfully launched a new recruitment website for AllenDay within an 8 week period, including all elements of project management with the web developer and production of the content, including: